The dairy checkoff program says the COVID-19 pandemic brought changes to consumer buying patterns.
Tom Gallagher with Dairy Management Inc. says there are multiple reasons why people bought what they bought during the spring panic buying. He says when COVID-19 arrived, fewer people ate their breakfast on-the-go, which is good for the dairy industry. “I think with more and more people, probably forever, eating breakfast at home instead of on-the-go, that is an opportunity for us.”
Gallagher says breakfast cereal sales have been sliding for years because of sugar content and the difficulty of eating it on-the-go, affected fluid milk sales, but cereal and milk sales increased during the pandemic.
