The CEO of Sound Agriculture says performance guarantees help lower the risk farmers take when trying out new ag tech products.  

Adam Litle tells Brownfield performance guarantees are not that common yet, but some companies including Sound do offer them.

“Where we say, look, use our product, try it out, and put it on enough acres and fields to really give it a fair go and if it doesn’t return the cost then we will pay you back.

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