The National Pork Board’s vice president of domestic marketing says a lot of consumers are buying pork during the COVID-19 pandemic that hadn’t in the previous year. Angie Krieger tells Brownfield the domestic market for pork has jumped in that time.
“We have seen the category [domestic sales] be up double-digit percentages early on and we’re still seeing gains verses last year as late as last month,” she said.
Krieger said holiday pork sales will also look different as the pandemic limits large celebrations.
