A national Christmas tree checkoff is helping bring back demand for real trees. 

Christmas Tree Promotion Board Executive Director Marsha Grey tells Brownfield their checkoff was established in 2015 after years of declining demand reduced production and the number of growers.

“That’s really the purpose of the promotion board, to bring that back for fresh-cut Christmas trees, create that market so our growers can produce more.”

Christmas growers now self-assess themselves 15 cents for every harvested tree grown in the U.S.

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