BASF has launched a new digital tool as part of its Grow Smart Live app. Robbie Upton, marketing director for BASF says the Grow Smart Advantage tool uses information about the farmer’s operation to provide crop input recommendations as well as their estimated value.
He says the tool provides sound agronomic recommendations, providing farmers with innovative ways to manage their farms and maximize their return on investment.
AUDIO: Robbie Upton, BASF
