A leader with a data analytics and market research company says while the market for meat alternatives has grown, the industry remains relatively small.
Chris Dubois, senior vice president of protein practice with Chicago-based IRI, says the growth of retail meat sales overwhelmed the “incremental growth” of alternative meat.
“Meat alternatives did grow really fast,” he says. “If you look in the last 52 weeks it’s probably about $1.25 billion dollars.
