The largest family-owned retail seed company in the United States is expanding into Nebraska.
Sonny Beck, CEO of Indiana-based Beck’s seed company, tells Brownfield they’ve been researching and testing hybrids in the state for several years. “We know that we have to find things that are head cap resistant and some other things that are unique as we move further west – drought tolerance so forth,” Beck says. “We have the product that’s a key and first off you have to have the right product.”
Beck says the company will run choice trials so farmers can understand how their products stack up against other seed retailers.