The demand for high oleic soybeans and soybean oil continues to grow, according to the United Soybean Board.
John Jansen is the vice president of partnerships with USB.
“High oleic on a fatty acid profile is really heart healthy. It looks chemically like olive oil, which people embrace pretty readily,” he says. “So, you’re looking at a product that’s very stable with a high level, 75 percent or greater, of oleic fatty acids.”
Jansen says high oleic soybeans offer farmers a premium and benefit restaurants and consumers by producing a naturally stable cooking oil.