Illinois commodity groups are partnering on several projects to help maximize the value of their members’ checkoff dollars.
Illinois Pork Producers Association Executive Director Jennifer Tirey tells Brownfield many pork and beef producers are also corn and soybean farmers, so combining checkoff funds makes sense.
“Hogs are one of grain’s best customers and so even if we didn’t have some shared membership, we have a relationship as far as relying on each other.”
For example, she says the Illinois Corn Growers Association helps fund IPPA retail campaigns.
