Increased retail demand and zero-duty tariffs has made Central America a star market for US beef and pork in 2021.
Lucia Ruano, with the US Meat Export Federation, says restaurant restrictions from the coronavirus pandemic had consumers on the hunt for more high-quality protein options to cook at home. And US beef and pork delivered. “We have gained more customers, and this has helped to increase the volume of consumption in each of the countries,” she says.
