A market analyst is concerned inflation will hurt demand for non-GMO and organic crops.

David Hightower of the Hightower Report says in a surging price environment, premiums can quickly become cost prohibitive.

“And on the other end of the spectrum, when you have very low pricing, then paying a slight premium at low overall prices gives the non-GMO and organic (farmers) a significant opportunity to garner market share.”

He tells Brownfield organic and conventional marketing plans need to be aggressive in the face of inflation.

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