Despite rapid changes in the worldview, a leader with BASF says the outlook for agriculture remains strong.

Paul Rea, Senior Vice President of BASF Agricultural Solutions North America tells Brownfield the past few years have been like nothing they’ve seen before.

“With COVID, all these supply chain disruptions, weather events and geopolitical pressure it really feels like the world is speeding up and change is happening faster than ever.”

He says looking through a long-term lens, he is optimistic for agriculture because the fundamentals remain.

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